What’s in a Name?

How would you describe your hometown? Most cities develop taglines to establish a public image and increase tourism and economic development. The ultimate aim of such taglines is to give outsiders a positive impression. Check out these Indiana city taglines:

• Terre Haute: “ Terre Haute, A Level Above”

• Bloomington: “Break Away to Bloomington”

• Lafayette: "Lafayette-West Lafayette— Two Great Cities, One Great University"

• Fort Wayne: “Find It in Fort Wayne”

• Columbus: “Discover Columbus”

• Gary: “City of Vision, People of Commitment”

• South Bend: “ South Bend, 21 st Century City”

• Richmond: “ Richmond, Rich in History and Heritage”
  

Source: Indiana Business Magazine

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